Will You Ever Trust the Review Website Again? The Importance of Source Credibility.

Jung-Kuei Hsieh Yi-Jin Li

Published in: Int. J. Electron. Commer. (2020)

Keyphrases

website
website design
trust model
multiple sources
reputation information
relative importance
literature review
product reviews
trust evaluation
marketing strategies
reputation models
real time
potential customers
relevant literature
trust management
social capital
current status