Conceptual Framework of Customer Value Management (CVM) in Indian Banking Sector.
P. Mary JeyanthiA. MansuraliV. HarishV. D. KrishnaveniPublished in: Webology (2020)
Keyphrases
- conceptual framework
- customer relationship management
- management system
- virtual organization
- theoretical framework
- sharing platform
- decision making
- agent negotiation
- knowledge management
- information systems
- conceptual model
- business models
- information technology
- commercial banks
- customer churn
- project management
- management information systems
- return on investment
- high level
- reflective learning