Mass Customization vs. Mass Production: Variety and Price Competition.

Aydin Alptekinoglu Charles J. Corbett

Published in: Manuf. Serv. Oper. Manag. (2008)

Keyphrases

mass production
mass customization
life cycle
product design
product configuration
manufacturing process
business models
product development
product information
real world
real time
control system
knowledge discovery
knowledge management
design process
world wide