Profit maximizing logistic regression modeling for customer churn prediction.
Eugen StriplingSeppe vanden BrouckeKatrien AntonioBart BaesensMonique SnoeckPublished in: DSAA (2015)
Keyphrases
- logistic regression
- customer churn
- prediction model
- churn prediction
- survival analysis
- decision trees
- profit maximizing
- support vector
- prediction accuracy
- naive bayes
- credit scoring
- logistic regression models
- loss function
- breast cancer
- regression model
- training data
- information retrieval
- bayesian networks
- predictive modeling
- high demand
- learning algorithm
- data mining