A Fuzzy Model for Scalable Trust in E-Commerce.
Zhaohao SunXifeng GuoShuliang ZhaoPublished in: II3E (2008)
Keyphrases
- fuzzy model
- fuzzy modeling
- membership functions
- input output
- takagi sugeno
- fuzzy rules
- nonlinear systems
- fuzzy systems
- electronic commerce
- trust model
- reputation models
- fuzzy inference
- fuzzy clustering
- fuzzy sets
- fuzzy controller
- information granules
- parameter identification
- trust relationships
- electronic marketplaces
- rule base
- fuzzy inference system
- fuzzy logic
- machine learning
- parametric optimization