Profit driven decision trees for churn prediction.
Sebastiaan HöppnerEugen StriplingBart BaesensSeppe vanden BrouckeTim VerdonckPublished in: Eur. J. Oper. Res. (2020)
Keyphrases
- churn prediction
- decision trees
- rule induction
- random forest
- telecommunication services
- customer churn
- genetic k means algorithm
- data mining
- training data
- decision making
- rough sets
- machine learning
- decision rules
- naive bayes
- rough set theory
- credit risk
- classification rules
- information gain
- logistic regression
- machine learning algorithms
- data mining methods
- short term
- support vector machine