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Individual Differences in Persuadability in the Health Promotion Domain.

Maurits KapteinJoyca LacroixPrivender Saini
Published in: PERSUASIVE (2010)
Keyphrases
  • individual differences
  • cognitive load
  • online shopping
  • working memory
  • theory of reasoned action
  • learning outcomes
  • working memory capacity
  • knowledge base
  • information technology
  • learning styles
  • computational model