Performance Evaluation of the Customer Relationship Management Agent's in a Cognitive Integrated Management Support System.
Marcin HernesPublished in: Trans. Comput. Collect. Intell. (2015)
Keyphrases
- customer relationship management
- relationship management
- decision making
- knowledge management
- competitive advantage
- data mining
- data mining applications
- decision support
- marketing strategies
- data mining technology
- multi agent systems
- data mining systems
- customer retention
- customer churn
- information systems
- end users
- multi agent
- multiagent systems
- intelligent agents
- mobile agents
- decision makers