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Targeted Advertising in Public Transportation Systems with Quantitative Evaluation.
Dongxiang Zhang
Long Guo
Liqiang Nie
Jie Shao
Sai Wu
Heng Tao Shen
Published in:
ACM Trans. Inf. Syst. (2017)
Keyphrases
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quantitative evaluation
transportation systems
targeted advertising
qualitative evaluation
ground truth
ground truth data
quality assessment
error measure
brain mr images
high level
databases
data mining
data analysis
quantitative analysis