Performance assessment and optimisation of a large information system by combined customer relationship management and resilience engineering: a mathematical programming approach.
Ali AzadehHasti ForoozanBehzad AshjariS. Motevali HaghighiReza YazdanparastMorteza SaberiM. Torki NejadPublished in: Enterp. Inf. Syst. (2017)
Keyphrases
- mathematical programming
- customer relationship management
- information systems
- linear programming
- relationship management
- competitive advantage
- data mining applications
- combinatorial optimization
- marketing strategies
- customer churn
- mixed integer linear
- data mining
- data mining technology
- software engineering
- genetic algorithm
- user satisfaction
- call center
- neural network
- controlled tabular adjustment
- vehicle routing problem
- business processes
- information technology
- preprocessing