Formal Aspects of a Generic Model of Trust for Electronic Commerce.
Yao-Hua TanWalter ThoenPublished in: HICSS (2000)
Keyphrases
- electronic commerce
- generic model
- electronic transactions
- online banking
- transaction cost economics
- electronic marketplaces
- appearance model
- brokerage services
- mobile commerce
- agent mediated
- small and medium sized enterprises
- business models
- statistical model
- web based systems
- reputation mechanisms
- key factors
- negotiation protocol
- service quality
- electronic markets
- trust model
- online auctions