The Cork Thread, A Sustainable Material: Branding and Marketing Implications from A Cultural Perspective.
Theresa LoboWilliam Afonso CantúNelson Pinheiro GomesPublished in: AHFE (18) (2020)
Keyphrases
- data mining
- information retrieval and data mining
- multiple perspectives
- decision making
- viewpoint
- international business
- customer relationship management
- visual inspection
- cross cultural
- management system
- neural network
- long term
- marketing strategies
- artificial intelligence
- socio cultural
- database marketing
- learning algorithm
- real world