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The Effect of Online Review Valence and Scarcity Message on Purchase Intention: An Anticipated Regret Perspective.
Xiang He
Meng Xiang Li
Christy M. K. Cheung
Published in:
PACIS (2022)
Keyphrases
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purchase intention
online shopping
online learning
electronic word of mouth
online reviews
online stores
product quality
virtual communities
sentiment analysis
survey data
online convex optimization
real time
social media
machine vision
customer satisfaction