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The Influence of News Feed Advertisement on Customer Engagement.
Guihang Guo
Ying Li
Zonghao Li
Published in:
ICEME (2023)
Keyphrases
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news articles
social media
keywords
electronic commerce
factors influencing
news stories
customer satisfaction
learning environment
news items
social influence
customer knowledge
purchase behavior
user engagement
customer behavior
cross media
customer service
social networks
user satisfaction
information systems