Customer-Base Sequential Data Analysis: An Application of Attentive Neural Networks to Sales Forecasting.
Yuta KanekoPublished in: ICDM Workshops (2019)
Keyphrases
- customer base
- neural network
- data analysis
- customer behavior
- customer churn
- study proposes
- prediction model
- customer relationship management
- customer data
- marketing strategies
- forecast models
- business opportunities
- data mining
- database marketing
- exchange rate
- data mining applications
- machine learning
- data visualization
- pattern discovery
- short term
- business models
- visual analysis
- forecasting model
- data warehouse
- knowledge discovery
- decision trees