Predicting time-to-churn of prepaid mobile telephone customers using social network analysis.
Aimée BackielBart BaesensGerda ClaeskensPublished in: J. Oper. Res. Soc. (2016)
Keyphrases
- social network analysis
- call center
- network analysis
- social networks
- customer churn
- mobile devices
- web mining
- link prediction
- graph theory
- fraud detection
- technology enhanced learning
- customer relationship management
- online social networking
- community mining
- link discovery
- key players
- interaction patterns
- social relationships
- law enforcement
- complex networks
- social structure
- mining and social network analysis
- centrality measures
- community discovery
- terrorist networks
- structural patterns
- communication patterns
- heterogeneous social networks