Hybrid approach using machine learning algorithms for customers' churn prediction in the telecommunications industry.
Yogesh BeeharryRistin Tsokizep FokonePublished in: Concurr. Comput. Pract. Exp. (2022)
Keyphrases
- machine learning algorithms
- telecommunications industry
- churn prediction
- customer churn
- telecommunication services
- benchmark data sets
- decision trees
- learning algorithm
- customer relationship management
- machine learning
- random forest
- data mining
- rule induction
- machine learning methods
- business models
- credit risk
- machine learning models
- data mining technology
- prediction model
- customer segmentation
- standard machine learning algorithms
- multi class
- knn