Login / Signup

Impact of Women's Portrayal in Television Commercials on Promoting Fast-Moving Consumer Goods.

Sree Pavani V.Ramachandra Aryasri A.Sudhir Reddy M.
Published in: Int. J. Inf. Technol. Proj. Manag. (2021)
Keyphrases
  • electronic commerce
  • gender differences
  • real time
  • information goods
  • information technology
  • moving objects
  • high impact
  • network effects
  • purchase behavior
  • internet enabled