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Churn Prediction in MMORPGs: A Social Influence Based Approach.
Jaya Kawale
Aditya Pal
Jaideep Srivastava
Published in:
CSE (4) (2009)
Keyphrases
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social influence
churn prediction
telecommunication services
social interaction
social networks
genetic k means algorithm
customer churn
data mining
user preferences
online communities
random forest
credit risk
network structure
rule induction
social influences
social network analysis