Profit optimizing customer churn prediction with Bayesian network classifiers.
Thomas VerbrakenWouter VerbekeBart BaesensPublished in: Intell. Data Anal. (2014)
Keyphrases
- bayesian network classifiers
- customer churn
- prediction model
- churn prediction
- bayesian networks
- discriminative learning
- prediction accuracy
- naive bayes
- structure learning
- classification accuracy
- regression model
- benchmark data sets
- feature selection
- information retrieval
- data mining
- text categorization
- text classification
- data sets
- rule induction
- feature extraction
- credit risk