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Strategic Analysis of the Pricing Mechanisms in an Online Book Supply Chain in the Presence of Reference Price Effects.
Wenhua Hou
Yuwen Zeng
Published in:
J. Theor. Appl. Electron. Commer. Res. (2021)
Keyphrases
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supply chain
decision making
supply chain management
uncertain demand
capacity planning
pricing model
lead time
inventory management
bullwhip effect
service level
cost savings
inventory control
pricing strategies
operating costs
pricing schemes