Login / Signup
Too old to Shop? A Comparative Analysis of the Engagement of Junior and Senior Customers in Social Commerce.
Xuequn Wang
Heiko Gewald
Xiaolin Lin
Catherine Prentice
Published in:
HICSS (2020)
Keyphrases
</>
social commerce
business models
cloud computing
service providers
social web
learning environment
high school
information extraction
life cycle
special issue
customer satisfaction
marketing strategies