Factors Affecting Consumer Purchase Intention to Using E-Commerce in Indonesia.
Denise Brigitte KristalinAdinda RahmiAisyah Zahra MayadaAnderes GuiYuvaraj GanesanMuhammad Shabir ShaharudinPublished in: ICIMTech (2023)
Keyphrases
- factors affecting
- purchase intention
- online shopping
- online stores
- product quality
- virtual communities
- factors influencing
- survey data
- key factors
- consumer behavior
- perceived usefulness
- customer satisfaction
- electronic word of mouth
- website
- recommendation systems
- quality control
- service quality
- process control
- content analysis
- electronic commerce