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A Comprehensive Framework for Measuring the Immediate Impact of TV Advertisements: TV-Impact.

Afra ArslanKoray TecimerHacer TurgutÖmür BaliTayfun Arda YücelGülfem Isiklar AlptekinGünce Keziban Orman
Published in: Entropy (2024)
Keyphrases
  • three dimensional
  • main contribution
  • databases
  • artificial intelligence
  • high impact