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Modelling deposit outflow in financial crises: application to branch management and customer relationship management.
Katsutoshi Yada
Takashi Washio
Yasuharu Ukai
Published in:
Int. J. Adv. Intell. Paradigms (2010)
Keyphrases
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customer relationship management
relationship management
data mining
decision support
real world
information systems
decision making
customer churn
object oriented
risk analysis
customer retention
management system
data management
marketing strategies