Performance Evaluation of a B2C Model Based on Trust Requirements and Factors.

Ahmad Yahya Asiri Sultan S. Alshamrani

Published in: Sci. Program. (2021)

Keyphrases

website
individual level
factors that influence
electronic commerce
trust model
factors affecting
user requirements
transaction cost economics
genetic algorithm
data driven
empirical data
service quality
software engineering
structural equation modeling
personality traits
trust evaluation
social networks