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The Moderating Effect of Context on the Market Reaction to IT Investments.

Wonseok OhJoung W. KimVernon J. Richardson
Published in: J. Inf. Syst. (2006)
Keyphrases
  • database
  • real time
  • decision making
  • contextual information
  • context sensitive
  • neural network
  • website
  • information technology
  • short term
  • independent variables
  • real option
  • chinese stock market