Click Fraud Detection of Online Advertising-LSH Based Tensor Recovery Mechanism.
Fumin ZhuChen ZhangZunxin ZhengSattam Al OtaibiPublished in: IEEE Trans. Intell. Transp. Syst. (2022)
Keyphrases
- fraud detection
- online advertising
- behavioral targeting
- user behavior
- sponsored search
- contextual advertising
- outlier detection
- network intrusion detection
- credit card fraud detection
- search advertising
- data mining techniques
- cost sensitive
- social network analysis
- credit card
- data mining
- display advertising
- advertising campaigns
- web search
- search engine
- online auctions
- intrusion detection
- user interaction
- nearest neighbor
- user preferences
- dimensionality reduction
- short text
- click through rate
- learning algorithm
- data analysis
- search behavior
- anomaly detection