Strategic Ambidexterity in Small and Medium-Sized Enterprises: Implementing Exploration and Exploitation in Product and Market Domains.
Glenn B. VossZannie Giraud VossPublished in: Organ. Sci. (2013)
Keyphrases
- small and medium sized enterprises
- electronic commerce
- competitive environment
- market share
- decision making
- consumer products
- market demand
- small and medium sized
- short and long term
- case study
- strategic decisions
- real time
- electronic markets
- market conditions
- raw material
- customer demand
- stock price
- information and communication technologies
- knowledge management
- search capabilities
- electricity markets
- service quality
- profit maximizing
- software engineering
- image analysis
- cooperative
- customer retention