Login / Signup
How channel integration and customer experience touchpoints affect omnichannel shopping behaviours.
Jung-Yu Lai
Yu-Xin Chen
Yen-Ching He
Published in:
Int. J. Mob. Commun. (2023)
Keyphrases
</>
internet shopping
point of sale
electronic commerce
customer satisfaction
data sets
online shopping
data integration
user experience
information integration
information technology
customer service
recommender systems
service quality
communication channels
learning environment
neural network
real time