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Modelling and analysis of e-mail management for improved customer relationship management.
Robert A. Greve
Ramesh Sharda
Manjunath Kamath
Amit Kadam
Published in:
Int. J. Simul. Process. Model. (2005)
Keyphrases
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customer relationship management
email
decision support
data mining applications
relationship management
decision making
information technology
knowledge management
data management
data mining systems
customer churn