Improving Usability of E-Commerce Sites by Tracking Eye Movements.
Ekaterini TzanidouPublished in: INTERACT (2003)
Keyphrases
- eye movements
- eye tracking
- visual attention
- visual search
- smooth pursuit
- head movements
- website
- visual information
- eye tracker
- eye gaze
- particle filter
- electronic commerce
- eye movement analysis
- real time
- usability testing
- eye tracking data
- eye movement patterns
- computer vision
- head motion
- visual tracking
- saliency map
- scan path
- video retrieval
- appearance model