Optimal product rollover strategies for successive-generation products: The role of the trade-in program and product characteristics.
Guang YangBo HeKaifu YuanPublished in: Comput. Ind. Eng. (2023)
Keyphrases
- product information
- product design
- product development
- product recommendation
- customer requirements
- long tail
- life cycle
- product quality
- customer demand
- profit maximizing
- market share
- raw material
- product line
- pricing strategies
- consumer products
- optimal solution
- consumer behavior
- production line
- product reviews
- early adopters