E-Retail Adoption in Emerging Markets: Applicability of an Integrated Trust and Technology Acceptance Model.
Amresh KumarPallab SikdarMd. Moddassir AlamPublished in: Int. J. E Bus. Res. (2016)
Keyphrases
- technology acceptance model
- perceived usefulness
- perceived risk
- structural equation modeling
- user acceptance
- empirically tested
- theoretical framework
- technology adoption
- factors affecting
- factors that affect
- information quality
- behavioral intention
- attitudes toward
- measurement model
- trust model
- user satisfaction
- theory of planned behavior
- university students
- electronic commerce
- data mining
- structural model
- computer self efficacy
- technology acceptance
- social influence
- cross sectional
- information systems
- individual level
- positive effects
- information sharing
- information technology