Does It Pay to Shroud In-App Purchase Prices?

Jeffrey D. Shulman Xianjun Geng

Published in: Inf. Syst. Res. (2019)

Keyphrases

purchase decision
comparison shopping
purchasing behavior
user experience
mobile applications
long run
electronic commerce
marketing strategies
dynamic pricing
market data
purchase behavior
social networking
database
product information
key features
decision process
search costs
e learning
neural network