To be Tough or Soft: Measuring the Impact of Counter-Ad-blocking Strategies on User Engagement.

Shuai Zhao Achir Kalra Cristian Borcea Yi Chen

Published in: CoRR (2020)

Keyphrases

user engagement
user experience
databases
neural network
record linkage
database
website
case study
database systems
search algorithm
expert systems
user behavior
human brain
user satisfaction