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A General Multiple Distributed Lag Framework for Estimating the Dynamic Effects of Promotions.
Eelco Kappe
Ashley Stadler Blank
Wayne S. DeSarbo
Published in:
Manag. Sci. (2014)
Keyphrases
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multi agent
distributed systems
dynamic environments
main contribution
cooperative
agent based architecture
special case
conceptual framework
neural network
bayesian networks
multi agent systems
theoretical framework
computer networks
heterogeneous data sources