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Audience Size Forecasting: Fast and Smart Budget Planning for Media Buyers.
Yeming Shi
Claudia Perlich
Rod Hook
Wickus Martin
Melinda Han Williams
Justin Moynihan
Patrick McCarthy
Peter Lenz
Reka Daniel-Weiner
Roger Cost
Published in:
KDD (2018)
Keyphrases
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decision support
search costs
multimedia
electronic commerce
short term
exchange rate
ai planning
smart grid
early warning
weather forecasting