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The Making of a Large-Scale Online Ad Server: Practical Lessons Building One of the World's Largest Online Ad Servers.

Brendan Kitts
Published in: ICDM Workshops (2013)
Keyphrases
  • online learning
  • real world
  • display advertising
  • neural network
  • client server
  • contextual advertising
  • advertising campaigns
  • data sets
  • databases
  • case study
  • lessons learned
  • central server