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Internet of Behavior - The Transformation of Customer Relationship Management in Logistics.
Adrijana Agatic
Edvard Tijan
Sasa Aksentijevic
Andreja Pucihar
Published in:
MIPRO (2023)
Keyphrases
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customer relationship management
relationship management
competitive advantage
data mining systems
marketing strategies
business activities
information systems
data mining technology
customer churn
email
distributed systems
data mining
information retrieval
knowledge discovery
behavior patterns
customer retention