Audience targeting by B-to-B advertisement classification: A neural network approach.
Alan S. AbrahamsEloise CoupeyEva X. ZhongReza BarkhiPete S. ManasantivongsPublished in: Expert Syst. Appl. (2013)
Keyphrases
- neural network
- learning vector quantization
- pattern recognition
- classification accuracy
- machine learning
- support vector
- decision trees
- training set
- automatic classification
- feature selection
- classification models
- classification systems
- multi layer perceptron
- image classification
- back propagation
- classification process
- training process
- nearest neighbour
- text classification
- supervised learning
- training patterns
- artificial neural networks
- genetic algorithm
- binary decision tree
- associative memory
- cost sensitive
- pattern classification
- machine learning methods
- classification algorithm
- privacy preserving
- semi supervised
- support vector machine