Collaborated Online Change-Point Detection in Sparse Time Series for Online Advertising.
Jie ZhangZhi WeiZhenyu YanAbhishek PaniPublished in: ICDM (2015)
Keyphrases
- online advertising
- change point detection
- change point
- singular spectrum analysis
- non stationary
- user behavior
- sequential data
- display advertising
- outlier detection
- high dimensional time series
- behavioral targeting
- advertising campaigns
- normalized maximum likelihood
- user experience
- hidden markov models
- high dimensional
- internet advertising
- search advertising
- sponsored search
- contextual advertising
- internet marketing
- data mining
- support vector regression
- expert systems
- similarity measure
- search engine