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The influence of social Q&A systems on consumers' purchase intention: an empirical study based on Taobao's "Ask Everyone".
Ruiqian Yang
Shizhong Ai
Na Li
Rong Du
Weiguo Fan
Published in:
Inf. Technol. People (2023)
Keyphrases
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online shopping
purchase intention
social networks
social influence
complex systems
information sharing
online consumer