Customer retention to mobile telecommunication service providers: the roles of perceived justice and customer loyalty program.
Nedra Bahri-AmmariAnil BilgihanPublished in: Int. J. Mob. Commun. (2019)
Keyphrases
- service providers
- service quality
- customer satisfaction
- customer retention
- customer loyalty
- user satisfaction
- web services
- cloud computing
- customer churn
- competitive advantage
- end users
- content providers
- information systems
- mobile devices
- machine learning
- customer relationship management
- real time
- database
- databases
- information sharing
- quality of service
- information technology
- expert systems