Login / Signup

The Role Neuromarketing Emotion as Key to Defining Consumer Behavior.

Alma Casas-FraustoBogart Yail MárquezRosana GutierrezJosé Sergio Magdaleno-Palencia
Published in: KES-AMSTA (2021)
Keyphrases
  • consumer behavior
  • online consumer
  • marketing strategies
  • social networks
  • social media