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Spillover Effects and Freemium Strategy in the Mobile App Market.

Yiting DengAnja LambrechtYongdong Liu
Published in: Manag. Sci. (2023)
Keyphrases
  • mobile apps
  • mobile applications
  • user interface
  • database
  • mobile devices
  • programming language
  • data management
  • user experience
  • database management
  • analytic tools