Strategies for Enhancing Data Quality in Mobile CRM.
Richard HableThomas AglassingerPublished in: AINA Workshops (2013)
Keyphrases
- data quality
- quality management
- data warehouse
- data confidentiality
- data cleaning
- data transformation
- mobile phone
- data cleansing
- mobile devices
- poor quality
- privacy preservation
- data privacy
- quality assessment
- cell suppression
- natural resources
- information loss
- databases
- information technology
- customer relationship management
- systems development
- mobile computing
- data preparation
- data warehousing
- class noise
- data sets