The Guanxi Influencing Effectiveness of Advertisement in Social Media: An Analysis of Netizen's Perception in Vietnam.

Wen-Kuei Wu Ruby Nguyen

Published in: ICEME (2017)

Keyphrases

social media
statistical analysis
neural network
data analysis
case study
image analysis
data sets
databases
genetic algorithm
social networks
image processing
decision trees
database systems
multiscale
information technology
cloud computing