Wen-Kuei Wu

Publication Activity (10 Years)

Years Active: 2017-2021
Publications (10 Years): 3

Top Topics

Business Models

Stochastic Simulation

Decision Process

Social Commerce

Top Venues

J. Theor. Appl. Electron. Commer. Res.

Publications

Wen-Kuei Wu, Shu-Chin Huang, Hsiao-Chung Wu, Maw-Liann Shyu
The Mediating Role of swift Guanxi Among Buyer'S Perceived Uncertainty, Purchase Experience and Repurchase Intention: An Analysis of C2C Buyer's Perceptions in Taiwan. ICIIT (2021)
Wen-Kuei Wu
Does Traditional Guanxi Still Matter in Social Commerce: An Empirical Study in Taiwan. J. Theor. Appl. Electron. Commer. Res. 16 (3) (2020)
Wen-Kuei Wu, Ruby Nguyen
The Guanxi Influencing Effectiveness of Advertisement in Social Media: An Analysis of Netizen's Perception in Vietnam. ICEME (2017)