What drives user churn in serious games? An empirical examination of the TAM, SOR theory, and game quality in Chinese cultural heritage games.
Mao Ping TingCho Dong MinPublished in: Entertain. Comput. (2025)
Keyphrases
- serious games
- cultural heritage
- game play
- game design
- video games
- educational games
- virtual environment
- game engine
- game development
- computer games
- digital libraries
- digital games
- multimedia
- user satisfaction
- game based learning
- adventure game
- educational tools
- design principles
- social skills
- digital objects
- digital archives
- learning scenarios
- user interface
- cidoc crm
- game theoretic
- learning processes
- object oriented
- database
- communication skills